Are the attitudes, desires and aspirations of today’s top graduate
talent so completely different from those of previous generations?
For many, the answer is ‘yes’. They cite a more dynamic crop of
graduates, more driven than ever before, more self-aware and more
savvy. They are Generation Y, the internet generation, the natural
successors to Generation X.
Then there are the ‘naysayers’. They believe that far from
seeing a fundamental change in attitude, the career aspirations of
today’s top talent remain in concert with previous generations.
Certainly, they have an insatiable desire for instant
information – having grown in a connected world – but critically,
this generation is taking advantage of the internet, rather than
being a product of it.
In our latest report we’ll take a look at this question. We’ll
scrutinise what shapes and defines today’s emerging talent to
understand the demands and motivations that characterise this new
workforce group. We also take an in-depth look at the results of a
survey of over 2,000 high performing graduates, examining the top
attributes they look for in an employer, and their expectations in
terms of connecting with potential employers.
Finally, we review the key priorities and best practice
requirements for organisations that seek to attract and engage with
the cream of the emerging talent crop.
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